Geographical Indication (GI) Tag Push in Bodoland Territorial Region

• The Bodoland Territorial Region (BTR) in Assam is promoting Geographical Indication (GI) for its traditional products, crafts, and agricultural items.

• A team of Bodo youth initiated a project to get GI registration for 21 items, including local textiles and traditional alcoholic beverages.

• The initiative triggered a race among 26 indigenous communities to register their cultural artefacts.

• The team, including biotechnologist Ling Narzihary, artist Swapna Muchahary, social worker Kansai Brahma, and entrepreneurs, aimed to fuel economic growth, legal protection against unauthorised use and imitation, cultural preservation, and enhance consumer trust.

• The registration for 21 items was secured between November 2023 and May 2024.

• The BTR government launched a special drive to secure the GI tag for the remaining traditional items of all 26 communities.

• The goal is to create “GI villages” where clusters of artisans and farmers will be supported with training, infrastructure, and direct market linkages.

• The All Bodo Students’ Union (ABSU) adopted a resolution to seek GI tags for items unique to the BTR a decade ago.

• The BTR government, headed by Pramod Boro, prioritizes the recognition and protection of indigenous heritage.

Bodoland GI tag is important topic for Civil service exam (WBCS).

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